Formeln der Elektronik, der Radio- und Fernsehtechnik, der by Peter Zastrow

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In terms of verbal intensity, attacks from the right have dominated. The left, via observers such as the Glasgow Media Group, have also been persistent critics, claiming that ordinary people, strikers, peace activists, or indeed anyone questioning the status quo, are not welcome contributors, nor are they seen as worthy of coverage. It may be that the BBC, in trying to tread the tightrope of independence, has produced a vague image for itself at home.

It took the Hollywood film “Broadcast News” to question these salary levels a year later. In this movie, staff at a major television news division are laid off and one of the old hands meekly suggests to the star anchor that some BROADCAST NEWS IN THE USA 23 of his friends over whose departure he was so saddened could have kept their jobs if he knocked a million or two off his own salary. The suggestion is immediately rescinded in a torrent of apologies in the face of a disapproving glare. This is probably an accurate description of the feeling among CBS rank and file where the axe falls repeatedly.

The birth, in 1943, of the independent ABC radio network, formerly a second network to NBC, was a result of this thinking. The fact that for decades ABC trailed in third place in a system where income depends on ratings led the network, then television as well as radio, to seek an image that would attract the sort of viewers commercial sponsors wished to reach. ” 30 THE KNOWN WORLD OF BROADCAST NEWS The concentration primarily on style rather than substance in quest of a competitive edge is probably a reflection of the belief that “irrelevancies that stir the emotions work better that relevancies that don’t,” to quote NPR commentator Daniel Schorr (uttered after a televised debate between Michael Dukakis and George Bush during the 1988 US Presidential campaign).

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